Radiance Technologies I-Bowl to see leadership transition at the top
· Yahoo Sports
Due to a need to address a personal health issue by Executive Director Missy Setters, the Independence Bowl Foundation announced Monday afternoon a new organizational structure for the 50-year-old postseason football bowl game.
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Current director of communications Erik Evenson will assume Setters’ position as executive director while Setters will move to the newly created role of chief operating officer. Both are expected to retain many of their current duties but “will begin transitioning in areas of conference and key partnership relations,” according to a release.
“The Board’s approval of this organizational change marks an important step forward for the Independence Bowl Foundation," said Keith Burton, 2026 I-Bowl chairman. "Erik Evenson has proven himself to be a strong and capable leader with a clear vision for the organization’s future, while Missy Setters brings more than 30 years of exceptional experience, trusted leadership and deep knowledge of this community. This new structure positions the Foundation to benefit from both of their strengths while providing continuity and stability for the future.”
The alteration in leadership was initiated by Setters to enable her to address her health issue. The plan is for her and Evenson to work together in providing a seamless leadership transition and to safeguard the future of the foundation and the Radiance Technologies I-Bowl.
Setters became part of the I-Bowl staff in 1996 as media relations director and became the bowl’s executive director in 2006.
"I have been blessed to spend the past 30 years with the I-Bowl Foundation, as the media relations director for the first nine years, and as the executive director for the past 20-plus years," said Setters. "As a native of Lake Charles, my family has been in Shreveport since 1973, and I have attended all but one Independence Bowl.”
Evenson joined the I-Bowl staff as the director of media and community relations in July 2018 and was elevated to director of communications in March 2022. Evenson has led all the organization's communications and messaging efforts — including communications, marketing and advertising, media and community relations and digital and social media.
"I moved to Shreveport eight years ago, and it has become home to me,” Evenson said. “The Independence Bowl is an institution in the community I have come to love, and it means the world to me to be able to work alongside Missy to lead our organization and capitalize on the momentum we continue to build.”
The transition will take place August 15.
Jimmy Watson covers Louisiana sports for the USA TODAY Network. Email him at [email protected] and follow him on Twitter @JimmyWatson6.
This article originally appeared on Shreveport Times: Evenson named executive director of the Radiance Technologies I-Bowl